Stories about diverse founders - from Chefs to Event Planners, Musicians to SAP Consultants - who chose to become entrepreneurs and failed or FUp, sharing what they did to overcome the hardships and how they bounced back. Sam the host - Founder with many FUps and passionate about entrepreneurship - guides each episode to tailor stories that are not commonly shared about the Founder's F**Ups - Losing Investments, Hurricanes, Closing Businesses,Debt, etc.- Our goal is to paint the full picture about entrepreneurship and shine a light to those untold stories.